5 questions that will help you decide if your designer will bring value to your business and a ROI:
How much time is spent on research and discovery?
Your designer should take the time to understand your business and your customers and how it fits into todays market.
What kind of research will you do about our customers?
The starting point of any designer should be who the website is for
It’s not for you – it’s for your customers.
How do you approach the design process?
The important message to look out for here is: They final product will be user focused and easy for your customers to use.
How will my project be managed?
This will help you understand if the designer is organized and uses a tool for project management.
What services do you include?
ie: hosting, website strategy, content updates, messaging and copy.
Understanding the services your designer provides gives you a good idea how much extra work you might have to get into.